Stay at The Cove of Lake Geneva and 'Beat the Heat'!

The Cove of Lake Geneva is once again a proud sponsor of Southeastern Wisconsin’s ‘Beat the Heat’ program this summer!

‘Beat the Heat’ is a safe, controlled environment where all licensed drivers between the ages of 16 and 20 are given an opportunity to drag race against area police officers and their friends. ‘Beat the Heat’ takes place at the Union Grove Raceway on select Saturdays throughout the summer (see the upcoming races below).

Here’s what the program is about:

This program was originally designed to educate youth about the dangers of alcohol and substance abuse while operating a vehicle, and has evolved into a program that keeps teens from illegally drag racing, which is equally as dangerous. So rather than street racing, this gives teens a safe and controlled environment to fulfill their need for racing at high speeds.

Here’s how it works:

Licensed drivers are invited to come out to the track on race day, where they will need to sign up. If you’re under the age of 16, you will need to have a parent or legal guardian with you the first time to get you signed up. Next, you will have your vehicle inspected to make sure it meets all the guidelines set by NHRA. If you’ve never raced here before, and want to learn a little more about what to expect, there will be police officers and other racers available to talk you through what to expect. Then it’s time to hit the track! Trophies are awarded at every race and awards are given to the top point earners at the end of the season.

Upcoming Races held from 11am to 3pm:

• July 23rd
• August 6th
• August 13th
• August 27th
• September 24th

For more information about ‘Beat the Heat’, visit www.sewbeatheat.org.

Looking for a place to stay while attending ‘Beat the Heat’? The Cove of Lake Geneva, Wisconsin’s premier all suite condominium resort and conference center, is located in downtown Lake Geneva, Wisconsin. The Cove offers spacious suites featuring flat screen televisions, fireplace, whirlpool tub, fully-equipped modern kitchen, and a private patio or balcony. The suites also feature free wireless internet, cable, and a DVD player. This Wisconsin luxury resort boasts a large indoor and outdoor heated pool, outdoor children’s pool, indoor and outdoor hot tubs, fitness room, sauna, even an arcade-styled game room for the kids. Summer activities include nightly ‘dive-in’ movies by the pool for the entire family, live music, poolside massages, full service tiki bar, and private cabana rentals. To make your reservation, visit www.cove-lake-geneva.com.

The Cove is very excited to once again be a sponsor of this great event, and we’ll see you at the races!